Strategies

The Strategies team aims to fill the gap between the services provided by medical communications agencies and general management consulting firms.

Our clients value the dedicated support of small teams of individuals who combine technical expertise with a solid understanding of the particular requirements and constraints of the international pharmaceutical industry. Some projects focus on particular compounds or therapy areas; others call for development of solutions to more general issues associated with the management of medical communications at a global or regional level.

Mudskipper's consulting teams bring to bear a wide range of expertise for these assignments: in addition to a wealth of experience in pharmaceutical communications we offer expertise in basic science, research, education, clinical development, pharmaceutical medicine, drug safety and business management.

We have specialized in particular in the creation of new techniques designed to help clients critically analyze and evaluate communication programmes for pharmaceutical brands. These tools have sometimes highlighted and provided answers to questions that clients had not thought to ask.